Missed our August Top Tier Talk? Here's the Recording!

We talked breaking through the inbox of a busy writer as a publicist they haven't worked with before, holiday gift guide price points for 2024, where writers go to find new story ideas & more...

Thanks to those who attended our August Top Tier Talk and asked such great questions!

Here’s a quick preview of all the great topics we dove into:

• Examples of short pitches that got our attention as writers

• How to pitch a journalist if you’re not a publicist they have worked with before and stand out

• Where writers go to find new story ideas and keep tabs on what’s trending

• What we’re hearing from our editors about what will be trending story topic wise for holiday gift guide season

• How to pitch clients not products for stories around the holidays

• How to get clients featured in Substacks as experts or guest voices

• What price point of products are really hot this year for HGG season

• How to help a product break through in the inbox of a writer who is getting pitched A TON of products right now

• Should clients discount their products to make them more appealing around the holidays

• And more…

Below, you’ll find the link to watch the August
Top Tier Talk.

As a reminder: We’re doing these chats monthly and they are offered to all paid members — it’s a great way to connect with us and hear from other publicists who are facing the same obstacles you are! Let’s all troubleshoot together!

As a Substack subscriber, you’ll have access to:

• Our weekly newsletters

• Our extensive archive of paid posts

• Attend/participate in our monthly Zoom Top Tier Talks

• Discounts on all our most popular group workshops

Also here are some links to our most popular recent Substacks in case you missed them:

• Part 1: Tips for Ensuring Your Clients Will Be THE Source Writers Want to Use Again

• Part 2: Tips for Ensuring Your Clients Will Be THE Source Writers Want to Use Again

• Do Your Email Subject Lines Pass the Email Preview Test?

  Note: Our consulting sessions, workshops, Zooms, and Substack newsletters are strictly educational. Signing up for anything has no bearing on landing coverage in any of our outlets. Our role is to fine-tune your approach and tactics so that you can apply these learnings when pitching other journalists.